Thursday 26 November 2015

3 key benefits of responsive web design for online businesses


The development of the mobile market is continually reshaping how we communicate in our daily lives. People are no longer dependant on desktop computers to access the internet. 

Expanding numbers are doing as such from a wide range of platforms and screen sizes. 

Therefore it has become imperative for your business’s website to work properly across distinctive platforms.

If you would prefer not to have a multiple sites for desktop computer, tablet, or smartphone the best solution would be is to utilize responsive framework.


Why do I need a responsive website?

Enhanced user experience


Responsive web design lets your site automatically fit into any given frame. It additionally gives you the ability to have an extraordinary looking site.

With a responsive framework, your clients will have the capacity to get the full advantage of what your site offers whether they see your website on a PC, tablet, or cell phone.




Easy to update 

Let’s say your website has separate versions for PC and mobile devices and you are wanting to make an update. Clearly it will double the work because of the presence multiple versions. 

Luckily, responsive design takes care of this issue. You just need to update your site once and the clients can to get access to the full scope of content without any difficulty.  

SEO benefits

Google itself prefers responsive framework while optimizing websites for mobile devices. From an SEO point of view, one of the major troubles of having a separate mobile version is that  these sites don't rank well in search engines.

The domain authority of this site will not be as good as its desktop version. Then again, updating your site as responsive will allow you to keep up your backlinks, and will imply that you can center your SEO on one single site.


Keeping up multiple versions of a site is as good as copy content which Google hates. Google will penalise you if your website is not upright according to it. 

Utilization of responsive design implies less work for the Googlebot, as they don’t have to crawl and index separate adaptations of the same site.


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