Friday, 27 November 2015

4 important Tips for marketing mobile apps

Smartphones and other mobile devices have become undeniably essential in our daily lives. The development of mobile applications is advancing at a stunning pace. 

According to a recent survey, there are more than 1.6 million applications in the Google Play Store! The applications in the app store has crossed more than 1.5 million.

Understand your audience. Go deep.

Regardless of what your business is, a mobile app can assist you to get and retain clients. Knowing your target audience can be of great advantage while marketing your app.

By figuring out who is well on the way to be occupied with your application, you can arrange the configuration and usefulness around their inclinations.

App design

When you develop a mobile app, outline it in a manner that it urges the client to stay drew in and stay longer.

App designing
Applications with appealing elements don't bait more customers all the time. Your essential concern should be the end product. Make sure that your efforts are engaged upon the end user. Focus on how they will respond and interact to your application.

Do not rely only on Google Play & App Store. You can develop an application for different platforms rather than investing all your energy and money with a solitary platform. This can offer your business some assistance with getting an extensive reach before more clients.

Additionally, new advances in HTML5 will let you develop a native app-like involvement in the mobile browser.


Since there is no shortage of apps in the market nowadays, you cannot be complacent after creating app and and expect it it promote itself.

Make a point to explain what the application is for. Give a detailed description and include the screenshots of the application. Check out successful applications in your category and understand how they utilize the description field to market themselves.

Social media marketing
Social media marketing

Expand your visibility on online networking communities, particularly Linkedin, Google+ and Facebook, to wind up better known among business people and application designers.

Your app can benefit a lot from social media. Facebook campaigning increases the brand awareness and is unquestionably the best communication tool for the developer and the user.
Twitter can can pull in your followers’ attention quickly by giving them helpful information. Sometimes snappy descriptions can go viral in twitter.